Tasting rooms are usually the first point of contact between a winery and its customers. This is where your customer’s wine tasting journey begins – but it doesn’t have to end there! While social media is a great branding tool to help wineries build image and interest, the tasting room experience is still the ultimate sales tool to sell wine, increase the average spend per guests and enroll new wine club members. The Silicon Valley Bank...
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Cindy Ferrie is a trusted marketing advisor to B2B organizations. Her expertise in B2B sales and marketing best practices – ranging from Go-to-Market strategies, lead generation, to online brand development, website design and social media marketing – helps B2B organizations build profits and loyal customers.
Cindy is also a trusted marketing advisor to wineries seeking to build direct-to-consumer sales and ecommerce capabilities. Her expertise in marketing best practices – ranging from online brand development, ecommerce implementation and SEO to conversion optimization and social media marketing – helps regional wineries build profits and loyal fans.