Marketing Strategy
A Road to Marketing Results
Is your marketing plan performing?
We bring fresh ideas, strategic insights and a big dose of ‘cut-to-the-chase’ to deliver real results, fast.
Companies that deliver an integrated marketing experience– leading the conversation, creating content that makes customers and prospects smarter, connecting all touchpoints and empowering employees- stand to increase their visibility, build trust, generate qualified leads, deepen relationships and grow market share.
We know that your strategy is unique to your business. Like any journey, your marketing plan needs a roadmap– it needs to start with your target market, goals and objectives and lead criteria. Knowing what it is that your business wants to achieve and why, is the key to driving sustainable business growth.
We’d like the opportunity to help you develop your strategic growth plan. Based on our experience working with B2B companies, we have learned what works best to get the return on marketing investment you deserve and your CFO expects.
We have translated business strategies into marketing plans for our B2B clients to give them a clear view on the investment required to increase revenue and numbers of customers, to maintain existing clients and drive further revenue from their customer base.
We’ll work with you to understand exactly who your clients and target marketing really are. With this knowledge, we can begin to develop a corporate marketing strategy to meet your business objectives, including timing and budgets.
Your marketing strategy is the compass by which you navigate. Working as strategic marketing consultants to CEOs, board members, Director teams and internal marketing teams, we help in the development of marketing strategy and delivering business objectives. A marketing strategy that will help you concentrate your resources on increasing sales and achieving a competitive advantage.
Once we fully understand your business goals and objectives, we’ll develop a strategic marketing plan of sales programs and marketing tactics that fit and balance your business needs (and some of your wants!).
We’ll help you develop a focused marketing strategy that will enable you to do more business, with more customers, more often, and more profitably.
You can count on sound strategic planning, thorough research, sharp insight and creative work that’s right on the money when it comes to maximizing Return on Investment.
Define your strategic advantage, anticipate your competitor offerings and adapt quickly to changes in the market and customer needs. We’ll create a marketing plan that is executable and driven from your business strategy.
Think Strategically- Even in a Recession: We’ll take you back to business basics…how to develop sales and make money. We reshape the business, help improve efficiencies and importantly, help you to spot and realize profit making opportunities.
Executive Coaching: Sometimes, you just need to talk to someone, another experienced manager who’s encountered similar problems. Contact us about coaching.
Check out Cindy’s LinkedIn profile: http://www.linkedin.com/in/cindyferrie
It’s easy to get started. Contact us for a free consultation to find out more about how we can help you achieve your marketing goals.
