Nicole Stefenelli, President and CEO

“I’ve found Cindy to be a energetic, highly focused marketing and sales executive who has a knack for increasing company and service visibility and demand. I’ve always been impressed with her drive, tenacity and professionalism at helping us succeed in a very competitive market. Cindy’s enthusiasm and drive make her highly effective at building strong internal and external relationships with our key clients.

She has exceptional leadership skills, the ability to design, develop, implement and deliver high level marketing plans, the ability to work effectively with senior executives and the ability to articulate vision and strategy in a way that inspires and motivates a team and focuses their energy on achieving business goals. Cindy has been instrumental in helping us build our brand, drive growth and become a market leader. She is well equipped to take on an influential role in the marketing and launching of new and exciting products. I consider Cindy a great asset to any well-run marketing organization.”

Nicole Stefenelli, President and CEO Urban Impact Recycling Ltd.
Our new branded suite of collateral arrived yesterday.  Everything looks great. Thanks so much for all your help on creating a suite of sales tools for our sales team.  It’s been fantastic working with a company who get things done to schedule – despite us coming to you with a very tight timeframe!” VP Marketing, Clean Energy Company

 T he new branded marketing collateral and the streamlined sales and customer care systems and processes that Cindy developed and implemented helped us exceed our sales goals!”  CEO, clean-tech company

 C indy created an investor presentation that really resonated. For the first time the investor-types ‘got’ both the product and its value proposition.  That was my goal for the week.  Now we just need to find the right angels that are comfortable in the Enterprise 2.0 space. Thanks so much for your help on this.”  CEO, Enterprise 2.0 start-up company

 C indy helped us learn how to use LinkedIn extensively to identify potential clients, partners and communications vehicles for our marketing. She showed us how to use the group’s function.  We focus on monitoring the few groups which are either the highest quality/affinity for our immediate business objectives as well as one or two which seem to catch the most information.  The use of a good profile and keywords has also helped many people find their way to us. Cindy also showed us that by answering questions – maybe one or two a week – we could boost our inbound inquiries.”  CEO, clean tech company

 Cindy helped us develop Social Media strategies.  Our SEO has improved drastically from using our blog as inbound links and risen drastically and the fresh content keeps Google coming back often. We then take our blog posts and Tweet them, Facebooking in our groups and status feeds and even post them on LinkedIn as a status profile.”  Managing Partner, CA Firm

 C indy recommended Twitter for my executive search firm. I’ve been surprised at how successful Twitter has been for getting me in touch with candidates all over the world. I find it incredibly valuable – and it definitely drives traffic to our site and increases our profile.”  CEO, Executive Search firm

 W e’re using Social Media for brand awareness, pipeline management, campaign tracking, search engine optimization, lead conversion and networking. I’m really pleased with how Cindy has helped us leverage social media for networking. It’s fantastic to have real conversations with real people — and to have those turn into business opportunities and successes.”  Managing Partner, CA Firm

 W e were looking for a new branding for our company to accompany the launch of our wireless communication device. Our previous branding was old fashioned and didn’t represent our leading edge technology. Cindy’s team understood the brief and produced branding that was creative, simple and exactly what we were looking for.  The team is easy to work with, creative and provide great value for money.” CEO, wireless company

 A s a start-up clean tech company, we faced challenges such as very limited marketing resources and a tight budget. Cindy’s team delivered what we needed and more in a very tight timeframe. We were very impressed with their professionalism and the quality of their work. They created a corporate identity, materials and website for our company that truly reflected the image we wanted to project in the marketplace.  They also aligned our company’s sponsorship focus on social innovation and entrepreneurship.”  CEO, Clean tech company

 C indy helped get my executive search firm in the top three for a local business search, in multiple key areas!  When you get your keywords right, you make it easy for your customers to buy.” CEO, Executive Search firm